Content №2 от 2004

Competition strategies of television companies of the Siberian Federal District: the Porter model

The Porter model is tested for its applicability to the analysis of competition among television companies of the Siberian Federal District. The paper examines the results of the questionnaire survey of managers of television companies, model strategies of the television market, their contribution to the success of the companies and factors determining the choice of a particular strategic position.

London Ya. R.

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